G&L announces acquisition of Omakase Consulting

Founded in 2014 by Xavier Badia and Alicia Gil, Omakase specializes in market access planning, regulatory filings, and pricing and reimbursement strategies for the Spanish healthcare market, with a strong European presence.

Their team of fifteen highly skilled professionals has earned a stellar international reputation, particularly for their expertise in Spanish Health Technology Assessment (HTA) processes and ability to deliver innovative solutions for clients.

This strategic partnership will enable the three organizations to work together to deliver an unparalleled range of integrated market access services across major European markets, offering clients seamless experience.

A unified vision for growth

“This acquisition marks a significant step in our shared mission to provide clients with comprehensive, global market access solutions,” said Stephen Loughrey, Chief Executive Officer at G&L.

“Omakase’s deep expertise in the Spanish healthcare market, combined with SmartStep’s leadership in Germany and G&L’s global reach, ensures a powerful collaboration that will benefit clients and drive innovation across Europe.”

Timm Volmer, Managing Director of SmartStep Consulting, also commented on the acquisition: “We are delighted to welcome Omakase to the G&L Group of Companies.

“Their proven expertise, outstanding reputation, and alignment with our core values make them the perfect addition to the group. I look forward to the success we will achieve together.”

Xavier Badia, Co-Founder of Omakase Consulting, shared his excitement about the partnership:

“This is an exciting new chapter for Omakase, one that will allow us to expand our impact while staying true to the values that have defined our success.

“Joining the G&L Group not only strengthens our ability to serve clients with excellence but also creates new opportunities for our team to grow and thrive.

“Together with SmartStep Consulting and the broader G&L network, we are poised to deliver even greater value to clients across Europe and beyond.”

Delivering value to clients and colleagues

This acquisition underscores G&L’s commitment to empowering its companies and teams with the resources, expertise, and global network they need to thrive.

By integrating Omakase’s specialized knowledge of the Spanish healthcare market into the broader G&L Group, clients will benefit from an enhanced range of market access services tailored to the specific needs of European markets.

Additionally, the acquisition creates opportunities for Omakase’s talented team to grow and succeed as part of a larger, global organization while maintaining the values and culture that have defined their success.

A shared vision for the future

The integration process is expected to begin immediately, with the transaction officially completed on January 15, 2025.

The Omakase team will continue to operate from their headquarters in Barcelona, delivering the same exceptional service their clients have come to expect, now bolstered by the resources and expertise of the G&L Group.